Comments on: 1000 True Fans or 10 Constant Clients http://www.afterthelaunch.com/2008/03/19/1000-true-fans-or-10-constant-clients/ Sat, 06 Sep 2008 18:36:00 +0000 http://wordpress.org/?v=2.6.1 By: 1000 reasons to quit « juanzelada http://www.afterthelaunch.com/2008/03/19/1000-true-fans-or-10-constant-clients/#comment-6153 1000 reasons to quit « juanzelada Sun, 13 Apr 2008 11:01:44 +0000 http://www.afterthelaunch.com/2008/03/19/1000-true-fans-or-10-constant-clients/#comment-6153 [...] After the Launch [...] [...] After the Launch [...]

]]> By: Shama http://www.afterthelaunch.com/2008/03/19/1000-true-fans-or-10-constant-clients/#comment-5685 Shama Mon, 24 Mar 2008 21:42:21 +0000 http://www.afterthelaunch.com/2008/03/19/1000-true-fans-or-10-constant-clients/#comment-5685 Hi Millie, I have addressed recession marketing in an earlier post. Just search "recession" in the search box to the right. I know this is a tough time for many businesses, but thats more reason to try and think outside of the box. As a spa owner, have you considered partnering with corporations to offer their employees massages? Partnering is a great idea during this economic time. How about creating joint ventures with nail salons and chiropractors (who refer out for massages)? Hi Millie,

I have addressed recession marketing in an earlier post. Just search “recession” in the search box to the right.

I know this is a tough time for many businesses, but thats more reason to try and think outside of the box. As a spa owner, have you considered partnering with corporations to offer their employees massages? Partnering is a great idea during this economic time.

How about creating joint ventures with nail salons and chiropractors (who refer out for massages)?

]]> By: Millie http://www.afterthelaunch.com/2008/03/19/1000-true-fans-or-10-constant-clients/#comment-5684 Millie Mon, 24 Mar 2008 21:28:55 +0000 http://www.afterthelaunch.com/2008/03/19/1000-true-fans-or-10-constant-clients/#comment-5684 While this is all so very true and helpful there is on thing you fail to tell us and that is that we are in or going into a recession. No matter how true your client base is we the professionals/business owners are still losing out . I say this because I have a small business for two years now and it seems that no matter what I do my clients are becoming less and less every month even the faithful ones or dare I say the ones with "money". I'm in the Spa business and believe me when I say that its hard for any business. Alot of my usual clients are going through hard times just like I am and don't have the time or money to spend on a massage or a facial. For one, they are working longer hours to make ends meet and sometimes even working two jobs which means they have no time. How are you going to help this situation , when everything that can possibly be done has been done- from lowering prices to advertising and more. While this is all so very true and helpful there is on thing you fail to tell us and that is that we are in or going into a recession. No matter how true your client base is we the professionals/business owners are still losing out . I say this because I have a small business for two years now and it seems that no matter what I do my clients are becoming less and less every month even the faithful ones or dare I say the ones with “money”. I’m in the Spa business and believe me when I say that its hard for any business. Alot of my usual clients are going through hard times just like I am and don’t have the time or money to spend on a massage or a facial. For one, they are working longer hours to make ends meet and sometimes even working two jobs which means they have no time. How are you going to help this situation , when everything that can possibly be done has been done- from lowering prices to advertising and more.

]]> By: Dallas Marketing Firm-Internet Marketing | Outsource Marketing & Consulting Services - After The Launch http://www.afterthelaunch.com/2008/03/19/1000-true-fans-or-10-constant-clients/#comment-5677 Dallas Marketing Firm-Internet Marketing | Outsource Marketing & Consulting Services - After The Launch Mon, 24 Mar 2008 17:29:09 +0000 http://www.afterthelaunch.com/2008/03/19/1000-true-fans-or-10-constant-clients/#comment-5677 [...] didn’t let up until I had one. I also realized that I didn’t need a million clients. I just needed a few that truly loved what I had to [...] [...] didn’t let up until I had one. I also realized that I didn’t need a million clients. I just needed a few that truly loved what I had to [...]

]]> By: Shama http://www.afterthelaunch.com/2008/03/19/1000-true-fans-or-10-constant-clients/#comment-5587 Shama Thu, 20 Mar 2008 16:33:51 +0000 http://www.afterthelaunch.com/2008/03/19/1000-true-fans-or-10-constant-clients/#comment-5587 Hi Alice, It's similar. But this is saying don't go after everyone. You don't need a million fans. You just need your dedicated few. Hi Alice,

It’s similar. But this is saying don’t go after everyone. You don’t need a million fans. You just need your dedicated few.

]]> By: Alice http://www.afterthelaunch.com/2008/03/19/1000-true-fans-or-10-constant-clients/#comment-5586 Alice Thu, 20 Mar 2008 16:25:12 +0000 http://www.afterthelaunch.com/2008/03/19/1000-true-fans-or-10-constant-clients/#comment-5586 This is per the 20-80 rule. Spend 80% of your time on the top 20% of your customer base to make any money and become successful. This is per the 20-80 rule. Spend 80% of your time on the top 20% of your customer base to make any money and become successful.

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